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“Jaguar Land Rover designers and engineers present they’ll ship” -EAST AUTO NEWS

“Jaguar Land Rover designers and engineers present they’ll ship”


One other robust information week for Jaguar Land Rover, then, because the British firm posted a quarterly lack of £273million compounded (after which some) by write-downs on the worth of assorted investments. The full determine within the purple, for simply the final three months of 2018, was a staggering £3.4billion.

And but there needs to be hope. As you’ll learn from our early experience impressions of the all-new Evoque, JLR can nonetheless produce nice vehicles. The second technology of the genre-making small SUV is extra like a real child Vary Rover than its predecessor ever was.

• Our first experience within the new Vary Rover Evoque

It does additionally really feel, although, like a car that may sit in parallel with the place the client and legislative developments are going, as a substitute of being bang on message. As a result of whereas there’s mild-hybrid tech throughout the vary, a correct plug-in model isn’t prone to be round till subsequent yr. And don’t even ask about an all-electric version.

Consequently, the (glorious) Jaguar I-Tempo EV is wanting an more and more remoted providing in JLR’s vary – notably when the VW Group behemoth is lining up greater than a dozen pure-electric vehicles within the subsequent couple of years. It’s not a query of scale, both, as Volvo, one other relative minnow, has hybrid stitched into its vary, together with SUVs – at this time, not in 18 months’ time.

Jaguar Land Rover chief Dr Ralf Speth lately advised analysts that the agency has taken “each motion” and “not stepped away from robust choices”. However the reality is that whereas a few of his firm’s issues have to be attributed to the risky Chinese language market, it is usually struggling as a result of it has been too gradual to be brutal about prices, positioning funding and reacting to the shift away from diesel and in direction of electrification.

Fashions just like the Evoque present that when JLR’s designers and engineers are given clear course, they’ll ship. However the extra the struggles proceed, the extra questions will likely be requested of these plotting the course.

How do you suppose the longer term seems to be for JLR? Tell us in feedback…

“Jaguar Land Rover designers and engineers present they’ll ship” -EAST AUTO NEWS
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